Why it’s important and where to get the information you need.
Discover the free research service from Scottish Enterprise
Looking for a service that will help you make decisions based on robust, unbiased, current, and authoritative evidence? Scottish Enterprise’s Research Service could help.
What is market research and why is it useful?
We asked market research expert, Diana Montador, what is market research, and why it it useful? As it turns out, market research is for every entrepreneur, and can be the building blocks of a successful business!
Caring about your customer is the key to success
Innovation coach, Elaine Baxter from Boutique Innovation, shares why following the mantra of ‘consumer is boss’ is key to a successful business.
