Go beyond just setting up a website and get the most out of digital marketing.
Content and SEO: where do I start?
We spoke to Sarah Buchanan-Smith, a content marketing specialist and SEO strategist. What does that mean? Keep reading to find out more!
Digital marketing – the basics
Very few businesses can consider a marketing plan today without thinking about reaching customers online – via their smartphones, tablets or computers. This is known as digital marketing.
Find your voice online
We teamed up with Sarah Buchanan-Smith, a content marketing specialist and SEO strategist. Sarah dedicates her work to helping women entrepreneurs find their voice online and get noticed by clients. She shares her words of wisdom to inspire women entrepreneurs to get themselves out there through digital content. In this article, we look at how to find your voice online and share it with people.
Why the 4p's are important for social media marketing
Jennifer Macdonald-Nethercott explains that marketing is so much more than posting on social media. You need to get back to the core of marketing before you put your first post out there to see the results you’re looking for.