You may have heard of people talking about ‘bootstrapping your business’, but what does it actually mean?
What is bootstrapping?
The term ‘bootstrapping’ is not a fancy new idea but is actually over two hundred years old. It comes from the phrase ‘Pulling oneself up by one’s bootstraps’, referring to high-top boots being pulled on by tugging at their ankle straps. What it means nowadays is doing something on your own, without any outside help.